Color coded online dating at MingleMatch
MingleMatch, which manages and maintains 20 niche dating sites, announces a new color coded dating scheme.
the Color Code Relationship Profile is generated as participants answer a 45-question profile. Each profile places the individual in one of four core color groups -- red, white, yellow, or blue -- with the possibility of a secondary color of varying strength. With each primary and secondary color, an individual is given a detailed picture of what each color means. Knowing these personality traits, motivators, and idiosyncrasies creates a higher level of self-awareness and an understanding of how to relate to others.
It's too bad that the press release doesn't include any sort of scientific evidence regarding these color profiles.
posted November 17, 2003