Stay Away From Match.com!!! The service could do so much more to make the dating experience more conducive to user success, but they make more money the more you fail. They have no incentive to make it work. Most people get stuck in the loop of just meeting more people... and meeting more people.

The site could be much more successful if they added thing like Video Snippets like You Tube. Not just arbitrary videos, force them to tell a joke, any joke they choose. Let them talk about their job. Have a topic of the month... "Wal-Mart vs. Target", let's get your take.

Also adding personal music play lists like iTunes. Ask them to name a movie that made them cry or almost cry. Then name a movie where they REALLY wanted to see the bad guy killed in the worst way! Then one where they literally cheered in exhilaration.

This would help people show a little more of who they are. But the way it works now leaves you with no indication of who's on the other end. Pictures and words are way too faulty. And the benefactor.... Match.com.

I was a member for 13 months. The same cast and characters are always there and way too many temporary "trial" users clutter the service.

Match et al are an absolute joke and they are designed to exploit that fact that you are a person alone, desperately searching for love in life.

What could be worse than that?