Sorry Anon. but who do you feel you are really fooling? It's obvious that you are a represenative for the Lavalife. Why are you giving out advice on how one should spend their money? BTW, It is common in most cultures for men to make the initiative. It is not foolish for a women to wait to see how interested the guy is, as this is possibly but probably unlikely representative of his intentions. Yes, it makes perfectly good sense to you the business owner for women to buy credits but a few dollars is usually not the issue. My opinion is that this site attracts the exact crowd you would find in a 'meat market' bar scene. It's just more convienent for a guy to sit at his desk and shop. If your intentions are to only start a friendship forget it, guys seem to get pissed at that. I haven't met one who did not come on strong...and why doesn't anyone look like the pic.s they post? I would agree that this is a huge waste of time if you are looking for any quality relationships. I'm pretty sure, and even heard it from some guy friends, that the guys on LL keep a score card.